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DOI:
计算机系统应用英文版:2011,20(10):78-81
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SNS 背景下基于Tag 和Rating 相似度融合的协同过滤
(中国科学技术大学 管理学院,合肥 230026)
Collaborative Filtering Based on Similarity Fusion of Tag and Rating Under the Background of SNS
(School of Managenment, University of Science and Technology of China, Hefei 230026, China)
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Received:February 21, 2011    Revised:March 17, 2011
中文摘要: SNS 即社会性网络服务的出现为Tag 技术的应用提供契机,以基于SNS 的网站为背景,将Tag 信息作为补充信息融入协同过滤推荐系统,提出了SNS 背景下基于Tag 和Rating 相似度融合的协同过滤,以降低数据稀疏性对推荐精度的影响。首先分别计算基于Tag 信息和Rating 评分信息的用户相似度,然后将这两种相似度进行融合得到综合相似度,最后据此进行协同过滤推荐。实验结果表明本文提出的算法能提高推荐的精度。
中文关键词: SNS  Tag  协同过滤  相似度融合  稀疏性
Abstract:The emergence of social networking services (SNS) provides an opportunity for the application of tag. In this paper, we choose the website based on SNS as the background, and then integrate tag information into collaborative filtering recommendation system. So we proposed collaborative filtering recommendation system based on similarity fusion of tag and rating under the background of SNS. It can help us to reduce the influence of data sparsity on the recommendation accuracy. First, we calculate the user similarity based on Tag information and Rating information respectively, and then get the integrated similarity by the fusion of these two similarities. Finally, Collaborative Filtering can be executed based on this integrated similarity. Experimental results show that the proposed algorithm can improve the accuracy of the recommended.
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王卫平,张丽君.SNS 背景下基于Tag 和Rating 相似度融合的协同过滤.计算机系统应用,2011,20(10):78-81
WANG Wei-Ping,ZHANG Li-Jun.Collaborative Filtering Based on Similarity Fusion of Tag and Rating Under the Background of SNS.COMPUTER SYSTEMS APPLICATIONS,2011,20(10):78-81