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DOI:
计算机系统应用英文版:2015,24(3):275-279
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基于用户行为模型的客流量分析与预测
(1.武汉邮电科学研究院 光纤通信技术与网络国家重点实验室, 武汉 430074;2.南京烽火星空通信发展有限公司 研发部, 南京 210019)
Customer Traffic Analysis and Forecast Based on User's Behavior Model
(1.State Key Laboratory of Optical Communication Technologies and Networks, Wuhan Research Institute of Posts and Telecommunications, Wuhan 430074, China;2.Research and Development Department, Nanjing FiberHome Star Communication Development Co.Ltd., Nanjing 210019, China)
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Received:July 10, 2014    Revised:August 18, 2014
中文摘要: 为了预测无线城市接入中商圈的短时客流量, 通过分析顾客购物行为模式, 提出了一种基于停留时间和区间活跃度的身份识别方案, 用于区分工作人员和顾客; 采用二元线性回归方法对停留时间和活跃次数进行置信水平为95%的拟合, 分析了不同拟合参数对预测的影响. 实验结果表明: 停留时间和活跃度用于区分身份信息合理有效, 且在时间阈值为3小时, 活跃度阈值为2次时, 用小波神经网络预测效果最好.
Abstract:In order to forecast the short-term customer flow in trading area under wireless access, through analyzing of customer shopping behaviors, this paper presents an identification scheme based on staying time and activeness to distinguish the staff and customers. We use the binary linear regression method to fit the data under confidence level of 95%, and analyze the influence of different parameters to predict. Experimental results show that the staying time and activeness are reasonable and effective to distinguish the identity information, when time threshold is 3 and activeness threshold is 2, the wavelet neural network prediction effect is best.
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基金项目:江苏省科技支撑计划(BE2011173)
引用文本:
程求江,彭艳兵.基于用户行为模型的客流量分析与预测.计算机系统应用,2015,24(3):275-279
CHENG Qiu-Jiang,PENG Yan-Bing.Customer Traffic Analysis and Forecast Based on User's Behavior Model.COMPUTER SYSTEMS APPLICATIONS,2015,24(3):275-279